Our Mission and Vision
Fredericksburg Free Press is a Virginia nonstock (not-for-profit), 501(c)(3) corporation established for the purpose of educating and informing the citizens of the Fredericksburg Region through an independent, nonpartisan, digital newsroom.
Fredericksburg Free Press was founded on the principle that local, independent journalism builds social cohesion, encourages community participation in the political process, improves the efficiency and decision-making of local government, and promotes economic development, the arts, and social welfare in the community it serves.
Fredericksburg Free Press publishes the stories of our community objectively and with integrity, without any obligation to our sources of funding or any other special interests. We commit to earning the time and trust of the community by providing useful and informative news, insights, and perspectives you won’t find anywhere else, always aiming to spur interest and action in the Fredericksburg region.
3 Big Goals
- Local News Done Well. Never behind a paywall, Fredericksburg Free Press publishes daily local news through its website, electronic newsletters, podcasts, video stories, and a strong social media presence in order to inform, connect, engage, and educate the community while upholding journalistic integrity. Provided with reliable information, citizens are empowered to make intelligent decisions, and hold institutions, government, and leaders accountable.
- News That Enhances our Community’s Sense of Place. We understand that local news is not just about staying informed, it’s about forging connections, promoting civic engagement, and celebrating the unique qualities of our area. Local news serves as a vital connector for people within a community. The region boasts a rich tapestry of political, social, historical, and cultural identities. Fredericksburg Free Press is dedicated to delivering up-to-date local news that truly reflects the diverse perspectives and experiences of our residents. By presenting the stories of our citizens and shedding light on our region’s history, we aim to create a platform that fosters connection and understanding among community members. In addition, Fredericksburg Free Press is committed to showcasing the vibrant arts scene, promoting local charitable organizations, facilitating discussions around humanities, and celebrating our sports achievements. We aim to provide a comprehensive and well-rounded view of our community’s interests and activities.
- A Sustainable Organization That Adapts to Meet the Needs of the Community. Fredericksburg Free Press is a nonprofit organization dedicated to providing our community with a high-quality news product that is free from influence from revenue, politics, or any other external interests. Our Board of Directors is made up of dedicated professionals and community leaders who volunteer their time to ensure that our news content is unbiased, factual, and relevant to our community. To ensure its sustainability and ability to adapt to the community’s needs, Fredericksburg Free Press aims to be technologically efficient.
Our Newsroom, Staff and Editorial Teams
In the beginning, we didn’t think we’d be able to have a brick and mortar newsroom for several years, at least. Thanks to the Janney family, however, our editorial team now works out of a beautiful 1,550 sq. ft. newsroom in the historic Janney-Marshall building in downtown Fredericksburg. Through the generosity of our supporters, we have also been able to, at a fraction of the retail cost, fully furnish, equip, and future-proof our newsroom with the technological framework reporters need to foster a collaborative work environment. Here, our team of dedicated reporters can work together to produce the types of impactful stories that inform and create community cohesion. Equipped with state-of-the-art technology, the office will serve as a hub for our journalists to investigate, analyze, and report on a wide range of topics.
Our newsroom address is 401 Princess Anne Street, Fredericksburg, VA 22401. News isn’t made in a newsroom, though, so our reporters are often out where the news is happening. Please contact one of our reporters, or email [email protected] if you would like to visit.
Meet The Newsroom
Joey LoMonaco
Managing Editor
Joey is a longform-minded journalist who spent the first decade of his career covering high school sports, Big 12 college football and everything in between. Joey joins the Free Press’s inaugural staff following seven years at The Free Lance-Star, where he won multiple awards from the Associated Press Sports Editors and was named the Virginia Press Association’s Young Journalist of the year in 2019. Joey has also earned multiple national Top Ten Awards for Features, Game Story, and Projects, Associated Press Sports Editors Contest (2017-2019) and a First Place Award, Sports Writing Portfolio, Virginia Press Association (2016-2018). Joey lives in downtown Fredericksburg with his wife Katie and their daughter Effie.
Contact Joey:
[email protected]
540-684-3100
Taft Coghill, Jr.
Senior Reporter
Taft is a Caroline County native and resident, and a graduate of Virginia State University. He is well-known to our community as a great journalist, having covered the Fredericksburg area for more than 20 years. Taft earned six national top 10 Associated Press awards, including four individually and two collaboratively.
Contact Taft:
[email protected]
540-684-3104
Kathy Knotts
Audience Engagement and Content Editor
A native of Louisiana, now living in Spotsylvania County, Kathy has spent the last 20+ years covering communities across the Southeast for publications of all sizes as a features reporter, lifestyles editor, digital content editor, and managing editor. She moved to Fredericksburg with her family last year after a decade working for Bay Weekly and Chesapeake Bay Magazine in Annapolis. She loves good books, strong coffee, amazing food, and a great story.
Contact Kathy:
[email protected]
540-684-3105
Bill Freehling
BizBeat Editor
Bill Freehling produces Biz Beat Roundup, Biz Beat Clips and Biz Beat Banter for the Free Press. He has a master’s in mass communication from the University of North Carolina at Chapel Hill, and spent 13 years working at three different newspapers. His last 10 years of that stint were spent at The Free Lance-Star, where he launched and ran the popular FredBiz business newsletter. He then went on to become Fredericksburg’s director of economic development and tourism, a position from which he stepped down in June 2024. Bill is married with two children and two dogs, and lives in Fredericksburg.
Contact Bill:
[email protected]
Jonathan Hunley
Reporter
Jonathan Hunley has worked as a reporter, editor and columnist at several Virginia newspapers, including spending more than six years at The Free Lance-Star in Fredericksburg. He also has been a regular contributor to The Washington Post.
His career began in 1992 at The Roanoke Times when he was in high school. A graduate of the College of William and Mary, he has won reporting, column-writing and multimedia awards from the Virginia Press Association, the Society of Professional Journalists and Media General Inc., and he has covered everything from congressional politics to professional wrestling.
Contact Jonathan:
[email protected]
Meet the Journalism Advisory Council
Beth Black
Jeanette Cadwallender
Meghann Cotter
Phil Jenkins
Deneal Kennedy
Rich Martin
Sushma Subramanian
Our Funding
We rely on your support to continue providing our services. As a nonprofit organization, we rely on various sources of funding, including grants, sponsorships, individual donations, and voluntary subscription fees. While access to our content will always be free, we encourage readers to consider making a monthly or annual donation to support our mission. Rest assured that we maintain a strict separation between our donors and our newsroom, and we are committed to full transparency regarding our funding sources (more on that here). You can make tax-exempt donations via our website or by sending a check to Fredericksburg Free Press, 401 Princess Anne Street, Suite 100, Fredericksburg, VA 22401. You can also make stock donations – contact [email protected] and we will help you with that.
Our organization’s EIN is 92-2461450. For more information about our tax-exempt status, you can review our IRS Tax Exempt Status Determination letter.
Journalistic Independence is a Fundamental Principle
What does Journalistic Independence really mean?
Journalistic independence is a fundamental element of a free and democratic society. Journalists and media outlets must be free from undue influence and interference in producing and reporting news. This affords journalists the freedom to follow their investigations and report on stories without being coerced or manipulated by external forces, such as political pressure, donors, sponsors, and other funders, Board members, government officials, or corporate entities. This independence is crucial to allow journalists to act as watchdogs, hold power to account, and provide the public with unbiased and objective information.
The Free Press maintains complete editorial independence and does not allow donors or Board members to influence or edit our content. We make editorial decisions based on integrity and the best interests of our readers, rather than on donor support. Accepting donations to support our coverage does not imply endorsement of the donors or their products, services, or opinions. We retain full authority over editorial content to protect the journalistic and business interests of our organization.
Further, have taken concrete measures to ensure that journalists have the freedom to exercise their professional judgment and adhere to ethical standards without undue influence, including:
- Our commitment to independence is explicitly stated in our bylaws.
- Corporate donors are required to sign an agreement indicating their understanding and acceptance of our commitment to independence.
- Our board members are strictly prohibited from involvement in newsroom decisions or content creation. Each board member must sign a Non-Interference Policy Statement affirming their dedication to upholding this stringent level of independence.
- As a member of the Institute for Non-Profit News (INN), we follow INN’s Membership Standards.
- We adhere to the guidance of the American Press Institute and the Trust Project
- Board members are required to sign their understanding and agreement to adhere to our Conflict of Interest Policy.
- Our Staff is committed to the SPJ Code of Ethics.
We are Nonpartisan
(but not afraid of controversy)
What does that mean?
Nonpartisanship plays a crucial role in providing the public with balanced and reliable reporting. It helps ensure that journalists fulfill their role as watchdogs, holding those in power accountable, and providing citizens with the information they need to make informed decisions.
In order to uphold our commitment to nonpartisanship, our reporting is based on verified facts and multiple sources, accurately representing different sides of a story, and avoiding the promotion or endorsement of any particular political ideology or agenda. Editorial oversight ensures that our reporting is exactly what we promise – nonpartisanship and independent.
Being nonpartisan does not mean, however, that we shy away from covering controversial topics. Rather, when reporting on those issues, we adhere to ethical guidelines and standards.
Nonpartisanship is important for newsrooms because it helps maintain the credibility and trustworthiness of the journalism profession. When news outlets are seen as nonpartisan, they are more likely to be seen as reliable sources of information by the public. That is the Number One Goal of Fredericksburg Free Press.
Transparency – the Key to Trust
Fredericksburg Free Press is a 501(c)(3) nonprofit organization. Our funding is sourced exclusively from donations, sponsorships, and grants received from individuals, corporations, and foundations.
As an independent news organization, we strive to maintain a clear separation between our donors and our newsroom to uphold journalistic integrity. We have implemented strict policies to ensure transparency and impartiality in our reporting.
For example, we do not accept anonymous donations or any contributions that could potentially influence our content. Anonymous donations cannot be tied to specific areas or types of coverage. We also have a limit of $5,000 for anonymous donations as an additional safeguard.
Moreover, we are dedicated to being transparent about our financial support. Whenever we cover stories involving donors who have contributed $5,000 or more, we disclose this information in the corresponding article to ensure full accountability.
We sincerely appreciate the support of all our donors, and we strive to maintain transparency by publishing the names of donors who contribute more than $100 here. This helps us acknowledge and recognize their commitment to quality journalism, as well as provide transparency to our supporters. We update this list to ensure it remains accurate and up to date. Our IRS 990 filings will be published on our site once they are filed.
Furthermore, any potential conflicts of interest involving a subject’s relationship with our Board of Directors or Staff will be disclosed at the bottom of the story. Disclaimers will also be provided regarding any company, organization, or public issue where a Board member or staffer may have a potential conflict of interest due to personal or business interests.
Our Commitment to Diversity
Commitment to diversity requires consistent and ongoing dedication. Our bylaws establish our nondiscrimination policy, but our commitment to diverse perspectives goes beyond that, starting with our board members themselves, and reflected at all levels of our organization. We believe that different backgrounds help journalists see issues from multiple angles and provide a more accurate portrayal of events. It also ensures that we provide a fair and balanced representation of news stories, have access to a broader range of sources, and avoid stereotypes and biases. In short, it just results in better news reporting. Diversity within our organization leads to more inclusive, well-rounded, and accurate news coverage that actually reflects our community, benefiting both our news organization and our audience. Fredericksburg Free Press is dedicated to these ideals.