I got a chance today to sit down with River Rock Outfitter co-owner April Peterson for the third episode of our monthly Biz Beat Banter podcast (which you can also find on Spotify and iHeart).
We covered a range of topics during our 45-minute conversation, including:
- How April’s background with the Marine Corps helped her start the business
- The challenges of running a small business
- The exciting expansion plans River Rock has for 2025
Our next episode will be with University of Mary Washington President Troy Paino. That will air sometime in mid-January. Joel Griffin and Charles W. McDaniel were the subjects of our first two episodes.
Bill Freehling covers local business for the Fredericksburg Free Press. He can be reached at [email protected].
